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Why are QR code anti-counterfeit labels everywhere? What functions can it achieve?

by:LG Printing     2021-04-24
With the rapid development of mobile Internet and e-commerce, QR codes are also widely used. As one of the entrances to the Internet, QR code can be said to be a bridge between enterprises and consumers. The two-dimensional code anti-counterfeiting label also has information that can be encrypted and stores a large amount of data information, which can help enterprises to track and monitor the product circulation throughout the process.

  一. Why do most products use QR code anti-counterfeiting labels?

  1. The use of QR code anti-counterfeiting labels can provide consumers with a convenient way to inquire. The popular application of mobile Internet and smart phones provides a large space for development of QR codes. For example, when we are buying a product, we can scan the QR code on the product to query the detailed information of the product's production process and understand the past and present of the product.

  2. The QR code anti-counterfeiting label can help enterprises and consumers build bridges, so as to enable interactive communication between enterprises and consumers. In the process of consumer inquiries, information can be fed back to the enterprise in real time, so as to quickly solve problems for consumers and enhance consumers' trust in the product brand.

  3. The two-dimensional code anti-counterfeiting label helps consumers distinguish the authenticity of the product, and also facilitates counterfeiting. Increasing the difficulty of counterfeiting makes counterfeiters unprofitable and prevents counterfeit and inferior products from affecting brand interests.

  二. What are the functions of the QR code anti-counterfeiting label

  1. Product anti-counterfeiting:

   The combination of two-dimensional code anti-counterfeiting label and anti-counterfeiting system is based on two-dimensional code encryption technology and Internet technology. Consumers can check the authenticity of the product by scanning the two-dimensional code on the product package, and it will appear after scanning the code. If the product's production information, agent authorization information, official selling price, etc. are found to be abnormal, you can promptly provide feedback to the merchants through telephone, text messages, and the Internet to protect your rights and interests.

  2. Trace back to the source

   QR code traceability system is based on product digital technology and Internet of Things perception technology. It realizes digital management of a single product by assigning codes to it, helping enterprises and consumers to monitor, query and trace the intelligent information of product quality in real time Management system. Effectively improve the product quality and the production efficiency of the enterprise, and enhance the ability of the enterprise to control the product. Enterprises can log in to the traceability management system for data collection and early warning settings, and can perform data analysis on product raw materials and production processes.

  3. Anti-fleeing goods

   Two-dimensional code anti-counterfeiting label is combined with the anti-smuggling management system to assign codes and monitor its products. Through the monitoring of products in the circulation link of the channel, the interconnection and interaction of product information among manufacturers, distributors and consumers can be realized, and real-time warning and monitoring of the phenomenon of fleeing goods are carried out. Help companies promote the orderly flow of goods in the distribution network, achieve strict supervision and control, improve the level of corporate channel management, reduce and avoid channel risks, improve product service quality, establish corporate brands, and reduce losses for companies and consumers. Improve consumer satisfaction.

   QR code anti-counterfeiting labels are used in various industries, such as food, cosmetics, and fast-moving consumer goods. The emergence of the QR code anti-counterfeiting label standardizes the market order, enhances consumers' anti-counterfeiting awareness, and provides consumers with quality-guaranteed products. Consumers buy products with such labels, which can be verified through mobile phone scan codes, WeChat official accounts, phone calls, devices, etc., to dispel consumers' worries. Through the anti-smuggling management system, strengthen the management and control of dealers and other links, and the all-round anti-counterfeiting operation system, it provides a solid guarantee for the brand image and product operation.

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