Everyone is no longer so unfamiliar with anti-counterfeiting label
s. Everyone knows that anti-counterfeiting labels can be applied to various products in all walks of life, and the stability of anti-counterfeiting labels can be maintained for a long period of time under normal conditions. An anti-counterfeiting label can only be used once, it cannot be removed from the product, and it will be damaged once it is exposed. You may not have a special understanding of anti-counterfeiting labels, so let's take a look at the advantages and value that anti-counterfeiting labels can bring.
1. Advantages of anti-counterfeiting labels:
1. Solve the negative impact of counterfeiting and inferior products on enterprises. The use of anti-counterfeit labels on products also provides assurance to customers, and the image and reputation of the company can be guaranteed.
2. Reduce the cost of anti-counterfeiting. Anti-counterfeiting is a long-term battle for companies. The use of anti-counterfeiting labels can help companies attack counterfeit and shoddy products. Customers can scan the QR code on the product to verify the authenticity of the product. Complete customer counterfeiting while protecting market order.
3. Complete the effect of marketing. The use of two-dimensional codes for promotion and marketing is one of the most popular marketing methods. Whether it is online or offline promotion or media advertising, funding will be a big problem, and anti-counterfeiting labels can achieve promotion and marketing effects at a low cost. Associate the anti-counterfeiting label with the corporate WeChat official account, transform a customer’s offline customers into loyal online fans, and expand the reputation of the product brand and corporate image through various channels such as WeChat Moments and We-media platforms. Strong market position.
4. Increase the cost of fraud and technical problems. The existence of counterfeit and shoddy products is to obtain high profits. As long as the profit is compressed, counterfeiters will naturally withdraw from the market as long as the counterfeit and shoddy products are unprofitable. The presentation of anti-counterfeiting labels just satisfies this market demand and protects the fairness and justice of the market.
2. Value brought by anti-counterfeiting labels:
1. It can increase customers' desire to buy: the product does not have anti-counterfeit labels and it looks unreliable, and customers have no desire to buy. There are anti-counterfeit labels to improve the product level and brand image.
2. Make products easy to manage: attaching anti-counterfeit labels to each product invisibly adds a serial number, which is more conducive to the company's professional management method from production to market sales.
3. Effectively crack down on counterfeit and shoddy products: Good products have a reputation, and illegal shops will counterfeit them in large quantities, and put anti-counterfeiting labels on the products so that counterfeit shops cannot copy in large quantities.
4. Ability to maintain competitiveness: Commodities without anti-counterfeiting labels are easy to be blocked when expanding. Reliable products with anti-counterfeiting labels are regarded as the core of the sales market and can maintain their competitiveness.
The appeal is an introduction to the advantages and value brought by anti-counterfeiting labels. I hope it will be helpful to everyone; if you want to know more about anti-counterfeiting labels, you can consult us Shanghai Shangyuan Anti-counterfeiting, we are a company with A high-tech enterprise with many years of anti-counterfeiting experience. With innovative technology, sophisticated products and reliable services, we are committed to providing personalized and serialized value-added products and services for famous enterprises, constantly exceeding customer expectations and creating for customers value.
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