With the combination of mobile Internet QR codes and smart phones, QR codes have been widely used in many fields. Among them, the application of QR code label
' target='_blank'>anti-counterfeiting is becoming more and more common nowadays, and more and more are used in people's production and life. People rely on it more and more, and the application of QR code labels in commodities is becoming more and more common. , But what is the reason? Today we will understand the usage scenarios and effects of anti-counterfeiting QR code technology.
First, understand what an anti-counterfeiting QR code is. The anti-counterfeiting QR code is to use the QR code encryption technology to mark the product. The QR code is printed or labelled on the product packaging. The user only needs to pass the designated QR code anti-counterfeiting system or mobile phone software to decode and verify the product. Product authenticity, get detailed information.
Today, with a wide variety of goods, consumers have a variety of choices when buying goods. In addition to quality and price, the factors concerned are whether the product is convenient to purchase and whether there is a reliable guarantee? Whether the follow-up service is thoughtful and so on. The application of QR code labels in products meets the needs of consumers and opens up a new channel for business advertising and product marketing.
When we go shopping in the mall, maybe we all have this experience? Products that we didn't want to buy were bought because of discounts or points. Merchants use the strategy of scanning QR code points to attract consumers to scan the QR code on their mobile phones. Consumers can scan the QR code label to not only check the authenticity and points of the product, but also understand the product's production date, shelf life, usage skills, promotional information and other content.
The information transmission function of the QR code gives companies a good opportunity for free publicity, and it also brings great convenience to consumers and helps companies retain customers. Two-way communication with QR code enhances the experience and builds a barrier-free communication platform for merchants and consumers. Through the QR code label, merchants can summarize consumers' opinions and needs in the form of questionnaires; consumers can also submit complaints and suggestions to merchants anytime and anywhere through the QR code. Merchants establish close contact with consumers, and communication is no longer barrier-free. Moreover, the QR code anti-counterfeiting label is convenient and simple, and there is no such complicated operation. Any URL, regardless of pictures, videos, and files, can be generated by the QR code generator, and customers want to obtain this information as long as they lightly scan it. , That is to say, the most complex belongs to the most simple.
There is another reason. At present, there is a large user group of WeChat. WeChat Public Store, WeChat Mall, and Smile Shop are also developing rapidly. After users scan the QR code, they directly become fans of the merchants, forming stickiness. , The business's advertising push to users becomes sexual, which is not achieved by other channels. At present, mobile phone applications are becoming more and more perfect. Both the product and the market are in the mainstream. At present, at least for a long time to come, mobile users will continue to expand. These inherent conditions have brought superior conditions to the QR code anti-counterfeiting cause.
The above content is the usage scenarios and effects of anti-counterfeiting QR code technology as we know it today. QR codes are non-forgeable, non-transferable, easy to identify, waterproof, and wear-resistant. At the same time, the anti-counterfeiting QR code has also added a marketing function and an anti-smuggling function. If you want to know more, you can consult for free: 400-998-0111, Shangyuan Anti-counterfeiting provides you with a one-stop anti-counterfeiting customized service.
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